According to Statista, Spotify has 188 million paying subscribers globally. The streaming giant is contesting with the likes of Apple Music and Amazon (Amazon Music), and Google (YouTube Music), hence it is left with two options - dominate or face the fate of obsolete streaming platforms like Soundcloud and Napster.
For a small monthly fee per user, the Swedish company made millions of records available to listeners.Įven though Spotify started earlier than most digital streaming platforms, it is not safe from the wrath of competition. Its emergence made CDs and DVDs things of the past. Spotify triggered a paradigm shift in the music industry in 2008 with music streaming. In this guide, we will explain how you can unlock the potential of Spotify and expose the way the algorithm works through natural language processing, content-based filtering, and collaborative filtering. It is not enough to record great music you must also understand how the Spotify algorithm works. Hacking the Spotify algorithm comes with global exposure, the influx of deals from labels, and of course, plenty of money. The dream of every artist is to go viral on Spotify.
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